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Know what level you Influence on to maximize your positive impact. Tap into the power of higher level influence and higher level learning.
Because it is off the radar, many businesses let others teach their segment how and what to buy. Expand your influence to their off-radar learning and increase your leads.
When the marketplace disagrees with the intended brand, accidental branding takes over. Let's take a tour of the Brandscape.
Tesla is one of the most valuable companies in the world. They have no marketing department, Ad Agency or marketing budget. This top-10 company is marketed purely by Elon Musk's Thought Leadership. What can we model and realistically implement?
A Triple Perspective Approach to making Thought Leadership Effective and Strategic:
L = Listen E = Envision O = Output
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